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I when I hear executives tell me that “we’ve got a lot of great ideas, but we just don’t know how to implement them” it’s like the sound of set of finger nails being dragged across an old school chalkboard. You see, a great idea is one that’s constructed with its implementation as part of its DNA. In other words, the implementation of a great idea is obvious (not necessarily easy) because the thinker considers implementation as she constructs the idea. If the implementation isn’t obvious, and it usually isn’t, then that just means that you’ve got more work to do on the idea. You’ve got to re-structure it so that it can be implemented.

If you don’t know how to implement the idea, you haven’t completed the thinking process.

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